A Study of Premium Credit Card Users for their Choice
A Study of Premium Credit Card Users for their Choice Abstract As a result of the global financial crisis, the credit card industry has undergone a radical transformation. During the slow recovery of the industry, consumer preferences changed as well. When it came to interest rates and fees, consumers used to prefer low rates and fees, but now they are more concerned with building a mutually beneficial relationship with credit card issuers. In the new economy, reward programmed have emerged as an important tool for establishing a long-term relationship between cardholders and card issuers. Customers no longer have to carry around multiple cards, but instead only need one. Card issuers have further customized the rewards programmed to meet the needs of their customers and create more value for the cardholders through the rewards. For More Details About A Study of Premium Credit Card Users for their Choice Please Visit Our Website https://mbareportsguru.com/a-stud...