Marketing Through Social News and Bookmarking Sites

 Marketing Through Social News and Bookmarking Sites


Introduction

An online social news site features user-submitted content. have been ranked according to how popular they are User comments on these posts may be ranked. A type of collective intelligence is formed by crowdsourcing in social news, which focuses attention from the bottom-up. On the web, social news sites facilitate participation in democracy.

There are drawbacks to tag-based systems from the perspective of search data:

Keywords are not standardized.

The structure of such tags is not standardized.

Spelling mistakes can lead to incorrect tags.

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Uncertainty in tags due to synonym/antonym confusion, tags that have more than one meaning Unorthodox and customized tag schemata from some users, and no mechanism for users to indicate hierarchical relationships between tags.

After reading this chapter, you should be able to:

Utilizing social news sites has its advantages (Digg)

The benefits of bookmarking sites

It has the following features:

The marketing of Delicious bookmarking websites

Use of Social News Sites

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Advantages 

In addition to helping your organization become more visible to the public, social media can also help your organization gain a competitive advantage. Also, if you share great content, such as informative articles, photos or videos with your customers, they will be more likely to notice you. If you're looking for ways to promote your website's content, social news sites such as Digg, Reddit and Delicious can help.

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