A Study on How CBD will be a Potential Channel in ICICI Prudential

 A Study on How CBD will be a Potential Channel in ICICI Prudential


Abstract

This study was conducted in Coimbatore for ICICI Prudential. With reference to ICICI Prudential life insurance co. ltd., this study aims to determine the level of awareness and potential of the new channel CONSULTANCY BUSINESS DEVELOPMENT in bridging the geographical barrier in insurance sales in Coimbatore, India. Coimbatore city's CBD channel is the subject of this study, which aims primarily to determine how many survey respondents are interested in joining the programmed.

Others include understanding life insurance penetration, reasons for choosing life insurance, awareness of ICICI Prudential Life Insurance Co., perceptions of life insurance marketing and advisor selection and distribution, as well as awareness about the potential earnings from life insurance products.

For More Details About  A Study on How CBD will be a Potential Channel in ICICI Prudential
 Please Visit Our Website

Or call us +91 9481545735

Introduction

In the life insurance business, the company cannot sell the insurance products directly, so it has introduced different distribution channels. ICICI Prudential Life Insurance Company Limited has recently launched a new channel called CBD, or Consultancy Business Development. To increase the company's advisor base and geographical reach, ICICI Prudential launched this new channel in cities where there are no ICICI Prudential branches. Diverse research areas could examine this. As a result of this research, the company will be able to identify factors that make this channel a viable option for bridging the geographic barrier in insurance sales, and will be able to develop new strategies for promoting it in future.

For More Details About  A Study on How CBD will be a Potential Channel in ICICI Prudential
 Please Visit Our Website


Or call us +91 9481545735

Conclusion

Being one of the leading private insurance companies, ICICI Prudential life insurance co.ltd. has created a new channel for recruiting advisors. Through education of the public, advertising campaigns, the design of suitable profitable schemes, and the explanation of the role of IRDA in the life insurance industry, this channel could be made more visible. Since credibility is so important in this field, the company should focus more on enhancing its reputation throughout India. The company can expand its market in rural areas by educating people and creating awareness. Everything listed above can help promote this new channel in all areas of Canada. ICICI Prudential may be able to overcome the geographic barrier in insurance sales as a result of this.

For More Details About  A Study on How CBD will be a Potential Channel in ICICI Prudential
 Please Visit Our Website


Or call us +91 9481545735

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