Retailers Satisfaction with Special Reference to Suguna Poultry Farm

 Retailers Satisfaction with Special Reference to Suguna Poultry Farm


Abstract

By obtaining a trademark or service mark from an authorized agency, usually a government agency, brands are usually protected from being used by other companies or agencies. Logos and graphic representations combine to form a brand. Evaluation of a company is frequently based on the brand recognition of the company's products. As a result of branding, producers are more committed to their business ventures. A strong brand distinguishes a company's products from those of its competitors and gives the business a high-quality image. Suguna Daily Fresh retail outlets in Thiruvananthapuram district were the focus of this study, which included 100 respondents. Similarly, the study clearly shows that Suguna Daily Fresh customers are satisfied with the product and the Daily Fresh Outlets.

For More Details About Retailers Satisfaction with Special Reference to Suguna Poultry Farm Please Visit Our Website


Or call us +91 9481545735

Introduction

It is common for companies and agencies to obtain a trademark or service mark from an authorized government agency in order to protect their brands. Logos and graphic representations combine to form a brand. When evaluating a company, the company's brands and the public's awareness of them are often taken into consideration. As a result of branding, producers are more committed to their business ventures. A strong brand distinguishes a company's products from those of its competitors and gives the company a high-quality image. 25 years on and Suguna is India's No. 1 broiler producer, with a revenue of Rs. 5480 crores (US$1.2 billion). Many rural entrepreneurs have benefited from Suguna's pioneering efforts in contract farming.

For More Details About Retailers Satisfaction with Special Reference to Suguna Poultry Farm Please Visit Our Website


Or call us +91 9481545735

Conclusion

Similarly, the study clearly shows that Suguna Daily Fresh customers' perception of the product and the Daily Fresh Outlets are satisfactory. Suguna is implementing a wide range of socio-economic, environmental, educational, and health initiatives in order to carry forward the core values.

For More Details About Retailers Satisfaction with Special Reference to Suguna Poultry Farm Please Visit Our Website


Or call us +91 9481545735

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